When it comes to AI-manipulated media, there's no single tell-tale sign of how to spot a fake. Nonetheless, there are several DeepFake artifacts that you can be on the look out for.
- Pay attention to the face. High-end DeepFake manipulations are almost always facial transformations.
- Pay attention to the cheeks and forehead. Does the skin appear too smooth or too wrinkly? Is the agedness of the skin similar to the agedness of the hair and eyes? DeepFakes are often incongruent on some dimensions.
- Pay attention to the eyes and eyebrows. Do shadows appear in places that you would expect? DeepFakes often fail to fully represent the natural physics of a scene.
- Pay attention to the glasses. Is there any glare? Is there too much glare? Does the angle of the glare change when the person moves? Once again, DeepFakes often fail to fully represent the natural physics of lighting.
- Pay attention to the facial hair or lack thereof. Does this facial hair look real? DeepFakes might add or remove a mustache, sideburns, or beard. But, DeepFakes often fail to make facial hair transformations fully natural.
- Pay attention to facial moles. Does the mole look real?
- Pay attention to blinking. Does the person blink enough or too much?
- Pay attention to the size and color of the lips. Does the size and color match the rest of the person's face?
These eight questions are intended to help guide people looking through DeepFakes. High-quality DeepFakes are not easy to discern, but with practice, people can build intuition for identifying what is fake and what is real.